Suzuki Marine

The inception of the Corporation is considered to be Suzuki in 1909, when in Hamamatsu Japanese entrepreneur Michio Suzuki founded a small factory manufacturing enterprise looms. 11 years later, it received the status of joint stock companies, as well as the name Suzuki (named after its founder). The production of machine tools has successfully developed and grew; Suzuki even received a government award for producing models, leading by its characteristics of English and Dutch machines. But despite the success of his machines, Suzuki decided his company needs to develop in other directions. The first prototypes of cars coming down the Assembly line of Suzuki was equipped with four-stroke engines with water cooling. However, after the announcement by the government that cars are not an "essential commodity", the further development of this very successful project it was decided to suspend. The plant returned to producing looms. However, due to shortages of materials and strong fluctuations in demand, the Suzuki company are unable to reach the previous level of production. To save the company, it started manufacturing agricultural implements, heaters and even musical instruments. Later, the company again tried to go back to the original profile production looms, but in vain. Initially, the occupation authorities encouraged the import of cotton to Japan. And while a growing number of orders from Japanese manufacturers of textiles, the works Suzuki walked up the hill, but in 1951 the cotton market collapsed. Suzuki has again started development of the automotive business. Cooleda motorcycle with an engine capacity of 125 cm3 and innovative passenger car Suzulight submitted by the company after the second world war was the true revolutionary. Thanks to such features as front and all-wheel drive, independent suspension and steering type of gear-rack. The first outboard engine came off the Assembly line of Suzuki in 1965. It was a two-stroke D55, with a capacity of 5.5 HP. With the 60-ies of the 20th century begins the rapid growth of the influence of Suzuki worldwide. In 1967, Thailand had built a plant for manufacturing Thai Suzuki Motor Co. Open joint companies and representative offices for sales in Ontario (Canada), Manila, the Philippines, France, New Zealand, Spain, USA. Start of production in Pakistan and India. In 1977, American Suzuki Motor Co. opens a division Marine, specializing in outboard motors. In 1980, this division introduced a new model DT85 outboard motor. And by 1980 Suzuki was selling a full line of two-stroke engines, ranging from modest model with a capacity of 2 HP to the powerful engine of 225 HP Along the way, Suzuki introduced a number of major technological advances: computer-controlled engine that provides optimal operation modes of the engine. Suzuki was the first company that gave a three — year limited warranty- the longest ever offered for marine engines. The presence of Suzuki in the international market expanding, and opened a factory in India, and in 1984, New Zealand, France, Germany, and in 1985 Spain and the U.S., where the company was founded Suzuki of America Automotive Corp., started the production of Suzuki cars (before that, Americans knew Suzuki only as a company that makes motorcycles). It was a great breakthrough; the Americans appreciated the compact, practical cars with high cross; sales of Suzuki in the hundreds of thousands. In 1986, Suzuki released the motorcycle, which has become a symbol and a future winner of the race — GSX-R 750, and in 1987 began the production of model Cultus in Colombia. The total number of car exports had reached at the time 2 million units. In 1988 there was such a well-known model Suzuki as Escudo (Vitara), equipped with a 1.6-liter engine producing 95 HP and all-wheel drive. By 2000, Suzuki reached 12 th place in the world with the value of sales of approximately 1.8 million units per year and became the fastest growing Japanese car company in the U.S., with sales increasing by 22% a year. Noting its 80th anniversary, the company changed the President (it was Masao Toda), founded the Foundation for education and culture, has launched a new model — Wagon R Solio Escudo and Grand. And in 2001, the American market came a new model — 7 seater SUV XL-7, the big Suzuki. The company abandoned the use of lead in the painting of cars and motorcycles. A hundred years from a small group of talented engineers working on the looms, Suzuki has grown into a worldwide company numbering almost 15 million people, produces and implements its products in more than 190 countries. Worldwide annually Suzuki sells more than 1.6 million vehicles and as many motorcycles. Today the main activity of the company are compact and economy cars. Plus motorcycles, outboard motors, power products, and even commodities such as wheelchairs with the electric drive. Suzuki cars are produced in many countries of the world; by the total number of their release Suzuki holds 11th place in the world and 5th in Japan (with an annual production of about 900 thousand cars). Suzuki motorcycles sold number about 2 million a year and are popular all over the world. To this day Suzuki continues to improve their products and seek new horizons technical creativity... Read more...