A Message from Frank Butler, President of Catalina Yachts
When I founded Catalina Yachts in 1970, my goal was not to become the largest sailboat builder in the United States. My goal was, and still is, to build good boats that are a good value for our customers.
Accomplishing this requires planning, efficient manufacturing (a part of the process I particularly enjoy) and well-designed boats. I believe Catalinas do well in a very competitive market, because they are the result of listening carefully to our customers and dealers. When we design a new boat, we don´t try to reinvent the wheel each time. We incorporate proven features with new ideas and a lot of boatowners´ suggestions. This gives the line continuity, helps us avoid overly trendy styling, and insures good resale value for Catalina owners.
At Catalina we are especially proud of having the biggest percentage of repeat customers in the industry. We are all committed to maintaining the high level of customer confidence this represents. The Catalina philosophy means listening to our customers and doing our best every day.
On that promise the Catalina family will continue to grow.